Need Business Storytelling Training For Your Team? Learn Compelling Storytelling Skills That Drive Results

Every business has a story. About humble beginnings, visions realized, lessons learned, and obstacles overcome. Stories give meaning to data, make concrete connections, and inspire action. Leadership legends from Winston Churchill to Howard Schultz demonstrate the invaluable currency of strategic storytelling to influence stakeholders, attract talent, and drive desired behaviors. Yet this soft skill often goes untrained, leaving pivotal opportunities on the table.

TrainSMART presents a paradigm shift: a one day-intensive onsite workshop unlocking your organization’s storytelling superpower to:

  • Galvanize teams around your mission
  • Persuade clients to action
  • Shape public perception
  • Spark viral content and organic outreach
  • Rally investor confidence
  • And much more

The Challenge: Most Can’t Tell Stories That Truly Resonate

Soft Skills Workshops promise to transform attendees into master storytellers. However, learning by lecture alone rarely creates behavioral change. When people return to actual roles, few apply new narrative techniques effectively. Without interactive reinforcement, confidence building through practice, and the cultivation of one’s authentic leadership voice, the crucial competency of impactful storytelling is unleashed.

The TrainSMART Difference: An Immersive Storytelling Bootcamp Tailored to Your Organization and Culture

We guide participants on a storytelling hero’s journey:

  • Discover narrative fundamentals through analysis of legendary speeches and content
  • Learn techniques to craft compelling beginnings, obstacles, turning points, and resolutions
  • Craft stories to help with a variety of training challenges
  • Paint verbally to create sticky visuals
  • Curate curiosity to get an audience interested
  • Extract insights from your organization’s story only leadership could reveal
  • Align narratives to strategically further mission, values, and culture
  • Practice sharpening stories collaboratively to hone persuasive messaging
  • Receive 1:1 coaching to polish individual presentation skills
  • Leave equipped with tools and techniques as influential storytelling ambassadors for the organization

Employ Proven Methodologies to Change Behaviors

Our framework digs below surface level, employing established training mechanisms to rewire thinking and catalyze new habits.

  • Interactive workshops embed learnings through scenario application
  • Small group collaborations promote organic relay of critical concepts
  • Repetition develops changed neural pathways to new behavior
  • Real-play simulations reconstruct on-the-job challenges for experiential learning
  • Q&A discussions foster comfort in applying unfamiliar methods

With focus, effort, and our workshops, attendees radically transform the ability to leverage narratives for measurable achievement of business goals.

Tangible Tools and Implementation Assistance For Lasting Impact

The workshop concludes with a roadmap detailing how participants should integrate specific storytelling approaches into day-to-day responsibilities for continual reinforcement. We provide tools like messaging templates, presentation outlines, and content frameworks customized to your organization’s voice so new skills can stick sustainably. Our storytelling trainers remain available for follow-up guidance to cement changed behaviors.

Corporate Storytelling Training Outline

Length of the workshop: 1 day
Group Training – Maximum class size: 16

Audience

The workshop is designed for business professionals looking to improve their storytelling abilities for sales, marketing, leadership communications, training, presentations, and more. It would suit roles like salespeople, marketers, public speakers, managers, executives, consultants, trainers, and coaches.

Introduction

  • Welcome & introductions
  • Discuss goals and agenda for the workshop
  • Share examples of great business storytelling

Understanding Storytelling Fundamentals

  • Elements of Effective Stories
  • Hero’s Journey framework
  • Story arcs & plot structure
  • Character development
  • Evoking emotions

Crafting Your Story

  • Determine your key message/point
  • Identify your hero and other characters
  • Outline the plot points
  • Incorporate obstacles and turning points
  • Develop a clear narrative arc

Storytelling Techniques

  • Rhetorical devices
  • Descriptive language
  • Metaphors/analogies
  • Call-backs/repeating elements
  • Pacing
  • Visual aids

Interactive Story Development

  • Break into small groups
  • Draft an elevator pitch/story
  • Provide constructive feedback
  • Revise and refine stories

Recap learnings

  • Storytelling tips
  • Q&A
  • Next steps

Summary:

The 1-day business storytelling training workshop equips professionals with the knowledge and skills to craft compelling stories that communicate messages, showcase learner skills, inspire audiences, and drive business results. Through an interactive agenda, participants will learn storytelling fundamentals centered around the hero’s journey framework, understand techniques for evocative description, analogy, and visual augmentation, practice crafting and refining their own stories, and leave with tangible takeaways to apply storytelling immediately to areas like presentations, leadership comms, sales, and marketing. With a dedicated focus on resonating business applications, this intensive workshop provides impactful training to help unlock the power of storytelling for various functions.

Invest in the Substance Behind the Story of Your People

Join organizations who trust TrainSMART to unlock their teams’ storytelling capabilities. Book a 1-day intensive workshop now, and prepare to see newly unleashed narratives radically amplify performance across KPIs, with ongoing practice and application, in just weeks. Properly guided storytelling doesn’t just transform speakers – it transforms businesses.

    TrainSMART offers in-person and virtual effective communication workshops for the workplace.

    Communication Skills
    Training

    Clear, Concise, Compassionate

    Talk Skills That Pay the Bills – Our communication training will equip your team to connect, collaborate, and drive results.

     

     

    Communication Training For Employees

    Corporate leaders engaged in TrainSMART's in-person workplace communication training, with a skilled instructor facilitating in a professional boardroom setting.

    Communication Training
    For Leaders

    Inspirational, Transparent, Strategic

    Our advanced communication training will empower leaders to inspire teams, resolve conflicts, and champion change through expert messaging and dialogue skills.

     

     

    Communication Training For Leaders

     

    Focused executives participating in TrainSMART's in-person executive communication training, with a skilled instructor leading the session in a professional boardroom setting.

    Communication Training
    For Executives

    Inspirational, Strategic, Authoritative

    Our intensive communication training equips executives to convey vision, lead with credibility, and maximize impact through articulate and thoughtful interaction.

     

     

    Executive Communication Training

    Engaged professionals participating in a TrainSMART corporate presentation skills training workshop in a modern office environment.

    Presentation Skills
    Training

    Clear, Engage, Polish

    Our corporate presentation training transforms subject matter experts into engaging speakers who captivate audiences and drive meaningful action.

     

    Corporate Presentation Training

     

    Executives participating in a TrainSMART in-person presentation skills workshop, engaging with a professional instructor in a modern corporate boardroom setting.

    Executive Presentation Skills
    Training

    Strategic, Authoritative, Inspirational

    Elevate your executive presence: Master the art of captivating audiences through our proven presentation skills training for executives.

     

    Executive Presentation Training

     

    Engaged professionals attending TrainSMART's in-person business storytelling workshop, with an instructor demonstrating techniques in a dynamic office environment.

    Corporate Storytelling
    Training

    Authentic, Compelling, Strategic

    Harness strategic storytelling to inspire, engage, and influence – our corporate storytelling training equips leaders with the narrative tools to drive change.

     

    Corporate Storytelling Training

    Group of professionals engaging in TrainSMART's in-person emotional intelligence training, with interactive activities led by an expert instructor in a collaborative workshop setting

    Emotional Intelligence
    Training

    Self-Awareness, Empathy, Automated

    Work together with a dependable training content developer such as TrainSMART to create compelling training materials.

     

    Emotional Intelligence Training

     

    Professionals engaging in TrainSMART’s executive presence training during an in-person workshop, with an experienced instructor guiding them in a corporate meeting room."

    Executive Presence
    Training

    Gravitas, Connection, Vision

    Project uncompromising executive presence and authority – our targeted training sharpens the skills to captivate rooms and drive results.

     

    Executive Presence Training

     

    Dynamic in-person workplace professional training session by TrainSMART, with a diverse group of employees actively participating in a well-lit corporate conference room.

    Workplace Professionalism
    Training

    Polished, Curious, Discreet

    Foster a culture of excellence – our professionalism training strengthens employee conduct to uphold organizational values and standards.

     

    Professionalism Training

     

    Group of employees participating in TrainSMART's in-person email etiquette training, with a professional instructor teaching in a well-equipped corporate training room.

    Email Etiquette
    Training

    Clear, Concise, Courteous

    Craft workplace-ready communications – our email etiquette training equips teams with the techniques to project polish and expertise through every inbox exchange.

     

    Email Etiquette Training

     

    Participants engaging in a TrainSMART professional writing workshop in a bright, modern classroom setting, with a visible instructor leading the session.

    Professional Business
    Writing

    Clear, Concise, Engaging

    Accelerate performance with targeted professional development – our business training sharpens the skills to enhance workplace productivity and results at scale.

     

    Business Writing Training

     

    In-person TrainSMART meeting facilitation training with a group of professionals gathered around a conference table, actively engaged in a collaborative discussion.

    Meeting Facilitation
    Training

    Structured, Inclusive, Efficient

    Harness the power of effective meetings – our meeting facilitation training sharpens leaders’ skills to steer group dynamics toward decisions and ownership.

     

    Meeting Facilitation Training

     

    Customer service professionals engaged in TrainSMART's in-person communication training, interacting in a hands-on workshop in a modern office environment

    Customer Service
    Communication Training

    Engaging, Practical, Empowering

    Elevate customer service through masterful communication – our targeted training fuses staff empathy and expertise to deliver five-star service and satisfaction.

    Customer Service Communication Training

     

    Presenting With Confidence
    Training

    Transformational, Interactive, Indespensible

    Become skilled, confident, and quick on your feet in unplanned situations – register your team for TrainSMART’s 1-day, interactive Presenting With Confidence workshop.

    Presenting With Confidence Training

    Designing Effective Presentations
    Training

    Visual, Captivating, Transformational

    Transform monotonous slides into visually captivating presentations that resonate with your audience by joining our immersive workshop where you’ll master advanced design techniques and create compelling materials tailored to your stakeholders’ preferences.

    Designing Presentations Training

     

    Presenting To Leaders
    Training

    Persuasive, Executive, Authoritative

    Master the art of captivating and persuading executives by joining our intensive workshop where you’ll gain insider techniques to structure high-impact presentations, establish credibility, handle on-the-spot questions, and inspire leaders to action.

    Presenting To Leaders Training

     

    A group of five business professionals sitting around a conference table with a projector screen behind them. On the screen is a PowerPoint presentation slide titled "Key Financial Metrics" with various charts and graphs. The group looks engaged, pointing towards the slide and having an animated discussion

    Designing Effective Presentations
    Using PowerPoint

    Dynamic, Captivating, High-Impact

    Invest in your employees’ success by hosting our immersive in-house workshop and equip your team with the advanced PowerPoint skills to deliver visually stunning, persuasive presentations that drive business results.

    Using PowerPoint For Presentations Training